Seamless and neutral integration inside any store concept is such a strong factor for our Alumina eyewear rods. Get inspired and discover how New Scene integrated these black lockable eyewear rods in the warm wooden strip wall nearby the entrance. 

What feeling do you get when you enter your store?

A very good feeling and I am proud that this is my shop. We have the same floor space as before but it is much higher and open with a very warm appearance. The store gives more air and space and is sleeker with a wood and concrete look.

Why did you choose for the Alumina eyewear rods with remote control?

I was looking for a secured sunglass presentation nearby the entrance. We chose the black Alumina rods because it fits well on the wooden strip wall with the black stripes.

The frames are much better illuminated. Not having any cast shadow really makes a huge difference, the eyewear glasses are much more visible now. 

Impressive optical shop on 38m2

The openness of the store really amazes people with how we have created a spatial effect and made the whole store into a large shop window. I am very happy with what we have built on only 38 m2!

Store: Stufkens Optiek Eindhoven
Interviewee: Jules Stufkens
Store design: New Scene
Shopfitter: Hubbers Interieurmakers