RETAIL PROJECTS - CARRÉ STEEL SHELVING UNITS AND LOCKABLE RODS & SHELVES
Optiek Renaud - LELYSTAD
Create visibility through a clear spectacle presentation
Carré eyewear displays offer the best presentation to honour the quality of your optical frames and sunglasses. Discover how this optical retailer seamlessly integrated our Carré presentation units within his own unique store concept.
Carré eyewear displays offer the best presentation to honour the quality of your optical frames and sunglasses. Discover how this optical retailer seamlessly integrated our Carré presentation units within his own unique store concept.
What was the reason for recently adjusting the store?
We wanted better visibility and a cleaner spectacle presentation to make the frames more visible without cluttering them up.
We wanted better visibility and a cleaner spectacle presentation to make the frames more visible without cluttering them up.
How did you discover the Carré spectacle cases?
Through your newsletter, I saw that you were at the fair and that is why we wanted to see the Carré cabinets there. The fact that the glasses are individually illuminated in a natural way with the LED spots immediately caught our attention.
Through your newsletter, I saw that you were at the fair and that is why we wanted to see the Carré cabinets there. The fact that the glasses are individually illuminated in a natural way with the LED spots immediately caught our attention.
Why did you choose three different carré display types?
We love the lockable Carré with the One for our luxury sunglasses, but we would like to be able to show more glasses. That is why we used the Carré cabinet with the lockable Alumina rods. We are used to presenting a lot so this is a nice solution.
We love the lockable Carré with the One for our luxury sunglasses, but we would like to be able to show more glasses. That is why we used the Carré cabinet with the lockable Alumina rods. We are used to presenting a lot so this is a nice solution.
HOW DID THE WHOLE PROCESS OF THIS STORE REFIT GO?
The decision was made quickly due to the input we received at the fair and during the consultation in the store. This guidance was very valuable. We also received good color advice, otherwise, we wouldn't have immediately chosen the colour “Timeless Rust” ourselves. The base cabinets have the same upholstery as our other furniture, we wanted the store to become more unified and we succeeded.
The decision was made quickly due to the input we received at the fair and during the consultation in the store. This guidance was very valuable. We also received good color advice, otherwise, we wouldn't have immediately chosen the colour “Timeless Rust” ourselves. The base cabinets have the same upholstery as our other furniture, we wanted the store to become more unified and we succeeded.
HAVE YOU MADE ANY OTHER CHANGES TO THE STORE?
We used to have the stock behind and now we don't have to walk away from the customer, because it's in the matching base cabinets. And we have replaced the eyewear rods on the wooden poles with the same type as in the Carré cabinet, but in black because that colour matches the poles better. Open for children's glasses and lockable with a key for sunglasses.
We used to have the stock behind and now we don't have to walk away from the customer, because it's in the matching base cabinets. And we have replaced the eyewear rods on the wooden poles with the same type as in the Carré cabinet, but in black because that colour matches the poles better. Open for children's glasses and lockable with a key for sunglasses.
WHAT IS THE BIGGEST DIFFERENCE WITH YOUR PREVIOUS SETUP?
The atmosphere of the store has become even warmer, and the visibility of sunglasses from the outside is much better. We immediately notice more impact on passers-by.
The atmosphere of the store has become even warmer, and the visibility of sunglasses from the outside is much better. We immediately notice more impact on passers-by.
HOW DO YOU SEGMENTATE YOUR COLLECTIONS?
Each collection has its own place and type of presentation in the store. The classier glasses are in the Carré cabinets because they are beautifully illuminated, making the glasses really stand out. Especially the more colourful glasses are really made to put in a Carré shelving unit.
Each collection has its own place and type of presentation in the store. The classier glasses are in the Carré cabinets because they are beautifully illuminated, making the glasses really stand out. Especially the more colourful glasses are really made to put in a Carré shelving unit.
Store: Optiek Renaud, Lelystad
Interviewee: Ronald Renaud
Refit design: Top Vision Instore
Installer: Top Vision Instore
Store: Optiek Renaud, Lelystad
Interviewee: Ronald Renaud
Refit design: Top Vision Instore
Installer: Top Vision Instore
USED IN THIS PROJECT
Carré Alumina 13 x 5 Remote
Carré shelving units with vertical lockable presentations (rods) are the ideal solution to display your high-end sunglasses..
These units create high-capacity presentations, are equipped with top panel lighting and integrate seamlessly within the minimalistic Carré design concept.
Carré Steel 8 x 5
The Carré Steel shelving units are the ultimate horizontal presentation to express your unique brands. Each frame is individually highlighted by ten LED lighting modules that provide a lively bright image and make your eyewear stand out.
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Carré One 8 x 5
The Carré lockable shelving units are fitted with individual lockable presentations, that elevate your frames and keep them safe. These shelves use the same LED lighting modules that provide a lively bright image and make your eyewear stand out.
Carré Storage & Mirror
The Carré Mirror & Storage Units are equipped with a full-size glass mirror, that hides a storage compartment for additional stock and eyewear cases. These units are available in five chassis colours and four background colours and any combination is possible. Use the configurator to create your ideal version.
Alumina 15 Non-locked black
Alumina eyewear rods are the natural choice for high-capacity presentations and seamless integration.
This version has 15 positions and is an efficient solution to present eyewear in an accessible way.
Alumina 18 Key black
Alumina eyewear rods are the natural choice for high-capacity presentations and seamless integration.
The key-locked version of our Alumina eyewear rods uses an efficient mechanism that delivers exceptional durability.
Carré Cubical image light-box
The Carré Cubical lightbox use the light that is integrated in the Carré Steel shelves for bright brand exposure. Use these platforms in combination with our podiums to create exiting eyewear theatres.
Carré Podium Small
The Carré Podium is a sophisticated way to highlight your eyewear.
These individual white coloured platforms create a contrasting podium, which makes eyewear stand out on our darker coloured steel shelves. This small version is ideal to highlight the front of the frames.
Carré Podium Large
The Carré Podium is a sophisticated way to highlight your eyewear.
These individual white coloured platforms create a contrasting podium, which makes eyewear stand out on our darker coloured steel shelves.
Carré One Cubical image light-box
These individual platforms create a contrasting stage, which makes eyewear stand out on our darker coloured steel shelves. Use these platforms in combination with our lightboxes to create exciting eyewear theatres.
Carré One Podium
These individual platforms create a contrasting stage, which makes eyewear stand out on our darker coloured steel shelves. Use these platforms in combination with our lightboxes to create exciting eyewear theatres.
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